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4 Actions to Start Mobile Recruiting
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The evolution of mobile recruiting is being experienced fast in the recruitment industry and human resources managers have geared up to ensure that they land the best candidates through these platforms. There are, however, various challenges that can make the recruiting team miss out on the best potential employees. Therefore, they need to check on various factors when posting a job advert:


1. Create A Mobile Friendly Job Search

More than three out of five job seekers who visit a company’s site via their mobile phones visit the career page for any job openings. This...

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Latest data techniques analyse voting
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The use of big data technology and web robots (or bots) within social media is becoming increasingly common. Here, we look at how these powerful tools that were used together during the 2017 general election campaign in UK to analyse and influence voters.

Social background

Only a decade or two ago, election and referendum predictions employed face-to-face and telephone polls in which respondents' preference for a certain television channel or newspaper was used to guess social status and level of education. These days, predictions from numerous sources are progressively...

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Multi-cloud as a gateway to digital transformation
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As technology drives change in business at a very fast rate, the demands of end users keep on rising. Organizations are thus faced with challenges in adapting to these digital demands while operating in real time to safeguard their data at minimal operational costs. Cloud innovation is thus a critical digital transformation agent for enterprises that want to run better and grow faster. Setting up this model has its risks and crucial choices have to be adhered to lest all its benefits are wiped out. 


Developing the multi cloud architecture

Putting a robust IT infrastructure in...

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European brands should harness mobile platforms more readily
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More and more consumers are using their mobiles to communicate, work, play, and simply live. At the same time, desktop usage has steadily decreased for many purposes, such as sending and reading emails, catching up on social media, and particularly getting directions. This is not indicated by just one study, but many: Adobe Digital Insights (ADI) Analytics states that desktop usage is decreasing throughout most of Europe, while Google has stated that more searches are now made on mobiles than desktops in ten countries, including several in Europe.

Consumption on one website is...

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Pros and Cons of BYOD to the Company and Employees
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Technology companies are weighing between employees using corporate devices or capitalising on Bring Your Own Device (BYOD) at the work station. These two ideas have their own merits to the company and the workers, although most companies may try to put their interests before those of their employees. BYOD may work best for some firms while it may not favour the production in others, depending on the nature of the enterprise.


Pros of BYOD

Adopting BYOD in a company is a great ingredient in motivating the employees by providing them with a platform where they can work from...

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How To Have A Vacation Not Workation
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The term 'workation' is a relatively recent entry in to the everyday vocabulary. It is a play on the term staycation. But where staycation brings thoughts of family fun, relaxation and nostalgia, the term workation can be synonymous with stress and a holiday marred by self-imposed office interruptions. In America, 54% of respondents to a survey said they would check work emails once or twice a week on holiday, with 15% checking them daily. Yet is this necessary, and if so can it be managed so you are still able to enjoy your holiday?


The Need to be Connected


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Moving Towards a Cloud-based Enterprise Mobility Management in 3 Steps
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You are probably thinking about the fastest, low-cost and most efficient way of ensuring that your organisation migrates to a multi-platform enterprise mobility management status without compromising on your security and performance. Let's take a look at the three simple steps that will guide you through the journey:


1. Prepare for the launch

You will need to prepare for the journey ahead of you. Critically evaluate the level of security, application management and device management that your organisation will need. You should consider about adopting the policy of ...

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EU-Commission Draft Report Seeks to Protect Encrypted Communications
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The UK government calls clashes with the European Parliament draft to allow access to encrypted messaging platforms like WhatsApp and others. The EU draft report sites inconsistency in amending and keeping pace with the advancing technology of the 2002 regulation on ePrivacy. The focus by the European Parliament is to deal with over-the-top (OTT) services which imitate the conventional communication systems, such as landline telephones which had little privacy, although their regulation and protection is different. 


The UK government's Concern on Encrypted Communications


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Why business apps are the thing
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Business owners have taken their advertising and marketing strategies to another level by considering apps for their business. Now even small business have apps for their customers.

These apps help the company keep constant communication and connection with their customers. A customer will feel more confident in your business if they can easily reach you. The fact that they can access your services and get notifications on their phone is very efficient. A customer can see the prices of your products, their accounts if there are any and get all the news as they come in.



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4 Tips for a Successful B2B Mobile Marketing
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It's no secret that many B2C companies have profited from mobile marketing. It is virtually impossible to find someone who is yet to use the Amazon app for shopping or Yelp for checking restaurant reviews. As a matter of fact, Google reports that more than 50 percent of all the searches done worldwide are carried out via mobile phones.


Does mobile marketing affect B2B companies?

Besides affecting the B2C businesses, mobile marketing also happens to have a big effect on the B2B businesses as well. A survey done by Regalix on the state of B2B Mobile Marketing 2015 reveals that B2B...

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